THE SECRET OF THE RED SHIRTS

Today I bring you a rare gem, a secret so powerful, it can work a profound change in every area of your life, including your personal productivity and

WE’RE ALL IN SALES NOW

Selling has changed more in the past 10 years than it did in the previous hundred years and many of the assumptions which people have always had about selling have crumbled.

Like it or not, we’re all engaged every day in influencing others to trade

WHAT IF YOUR PROSPECTS SAYS …

Dear Chief of Making Things Happen

If your prospects says “It’s not for me …”

This might just mean you have to target your message more carefully. Selling to the wrong audience wastes money. So does selling to the right audience with the wrong message.

Why doing your best Is not enough.

I meet many business owners and professional people who are ‘doing their best.’

They are working hard. Making contacts, networking, filling their ‘sales pipeline,’ collecting business cards, phoning people and meeting people.

And it’s just not working.

Their flourishing, prosperous business is a highly

WHY MOST BUSINESSES DON’T WORK AND WHAT TO DO ABOUT IT

I would like to introduce you to a subject dear to my heart …

Why most Businesses don’t work and what to do about it…or put another way…the seven most common mistakes every business owner makes and how to avoid them.

Let me start by

WHY SELLING IS THE MOST IMPORTANT SKILL FOR ACCOUNTANTS TO MASTER

Since 40% of my followers are Accountants I thought I’d write this one for them, having said that what I’m about to say applies to all professional service firms including the Health Industry as well as most small business owners.

So read on…

Selling

WHY WE SHOULD ALWAYS BE SHARPENING OUR SALES STORY…

Think for a minute. What makes a story interesting or compelling?

Stories that pique our interest and grab our attention are those that draw us in. Wouldn’t you agree the stories that are most captivating are the ones where you can imagine yourself as